Our team

Click images for bios

Michael Lake

CEO

Parker Lake

VP Sales and Marketing

Cooper Lake

Director of Development

Charles Lee

VP Finance

Jenifer Harris

Account Executive

Sue Heckshire

Director of Client Relations

At Jazz Digital Marketing, our mission is to be a trusted partner to our clients, regardless of their size or industry. We believe in building meaningful relationships that drive measurable results, supporting our clients’ success through innovative web design, strategic marketing, and cutting-edge technology solutions.

Our core values are rooted in integrity, collaboration, and excellence. While we are proud to be recognized with awards for our achievements, our primary focus is on delivering value to our clients, suppliers, and vendors. We are committed to understanding the unique needs of every client and tailoring our services to help them achieve their goals in a rapidly evolving digital landscape.

Jazz Digital Marketing strives to create a seamless experience for clients by fostering transparency, clear communication, and mutual respect. Whether it’s a small business or a global brand, we approach every project with the same dedication and enthusiasm, knowing that our success is intertwined with that of our clients.

By combining creativity, technology, and a passion for problem-solving, we aim to not only meet but exceed expectations. Our goal is to empower businesses to thrive, turning visions into reality and challenges into opportunities. Together, we make innovation happen.

Michael Lake

Michael Lake is the visionary CEO of Jazz Digital Marketing, a leading web design and marketing strategy firm celebrated for its innovative and results-driven approach. A business major from Arizona State University, Michael’s career began in the corporate barter industry, where he honed his expertise in creative deal-making and strategic planning. Seeking a new challenge, Michael transitioned into entrepreneurship and founded Jazz Digital Marketing 10 years ago. The company name reflects Michael’s dual passions for business and music, as he is also an accomplished part-time jazz musician.

Under Michael’s leadership, Jazz Digital Marketing has grown into a dynamic agency serving a diverse portfolio of clients spanning the music, food, manufacturing, and consumer electronics industries. Known for its tailored strategies and cutting-edge designs, the firm has helped countless businesses elevate their brand presence and drive measurable growth.

Jazz Digital Marketing’s success has been recognized with prestigious accolades, including a Davey Award and multiple Telly Awards, underscoring the team’s dedication to excellence and creativity.

Michael’s unique combination of business acumen, creative insight, and artistic sensibility fuels the agency’s ability to craft compelling marketing narratives. His commitment to fostering client relationships and delivering exceptional results has earned him a reputation as a trusted leader in the industry.

When not leading his team, Michael can often be found performing jazz or exploring new ways to blend creativity and strategy in his work.

Parker Lake

Parker Lake serves as the Vice President of Sales and Marketing at Jazz Digital Marketing, where he brings a wealth of expertise in social media strategy and sales leadership to the team. A graduate of the University of Arizona with an MBA, Parker’s professional journey began in the dynamic video game industry. He played a pivotal role in driving the success of an independent game developer, skillfully selling its products to online retailers while spearheading a robust marketing campaign targeting influencers and review sites. Under his guidance, demand for the company’s games surged to ten times the original sales volume—a testament to his innovative approach and marketing savvy.

Parker’s specialty lies in leveraging social media marketing to connect with niche consumer electronics communities. He has a keen ability to identify trends, craft compelling campaigns, and engage audiences in meaningful ways that translate into measurable business results. His deep understanding of the digital landscape, paired with his strategic mindset, has consistently driven growth for both his teams and clients.

At Jazz Digital Marketing, Parker combines his sales expertise and marketing acumen to build strong client relationships, expand market reach, and enhance the firm’s reputation as a leader in web design and marketing strategy. Known for his passion for innovation and results-driven approach, Parker is dedicated to helping clients achieve and surpass their revenue goals.

When not working, Parker enjoys exploring the latest in tech and gaming, continuing his connection to the industries that began his career.

Cooper Lake

Cooper Lake is the Director of Development at Jazz Digital Marketing, where he oversees the creation of innovative software solutions and applications tailored to both in-house and client needs. A graduate of Arizona State University with a degree in computer science, Cooper is an expert programmer with proficiency in JavaScript, C++, Python, and iOS application development. His technical expertise and problem-solving mindset have positioned him as a driving force behind Jazz Digital Marketing’s technological advancements.

Cooper’s most notable achievement is the development of AI Assist, an advanced AI-driven system that has revolutionized customer service for Jazz Digital Marketing. AI Assist automates the entirety of the customer service process, streamlining client interactions and enabling faster response times. Beyond customer service, AI Assist serves as a pivotal tool for clients, connecting their websites with vendors to facilitate efficient order processing and invoicing. This innovation has significantly improved operational efficiency and enhanced the customer experience, solidifying Cooper’s reputation as a pioneer in AI applications for business.

In his role, Cooper focuses on creating cutting-edge technologies that empower clients to achieve their goals while maintaining Jazz Digital Marketing’s competitive edge. His passion for coding and commitment to excellence drive the continuous improvement of the company’s software offerings.

When Cooper isn’t writing code or brainstorming new development projects, he enjoys exploring the latest trends in artificial intelligence and mentoring aspiring developers. His dedication to innovation ensures that Jazz Digital Marketing remains at the forefront of technological solutions in the digital marketing industry.